Integruotosios marketingo komunikacijos (Record no. 1377)
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| 000 -Record Label | |
|---|---|
| fixed length control field | 01109cam0a2200313 4500 |
| Version Identifier | |
| control field | 20210903140133.0 |
| International Standard Book Number (ISBN) | |
| Number (ISBN) | 9789955127550 |
| General Processing Data | |
| General Processing Data | 20120418d2012 k y0lity50 ba |
| Coded Data Field: Textual Material, Monographic | |
| Monograph Coded Data | a j 001yy |
| Coded Data Field: Textual Material - Physical Attributes | |
| Textual Material Coded Data Physical Medium Designator | r |
| Title and Statement of Responsibility | |
| Title Proper | Integruotosios marketingo komunikacijos |
| Other Title Information | mokomoji knyga |
| First Statement of Responsibility | Arvydas Bakanauskas |
| Subsequent Statement of Responsibility | Vytauto Didžiojo universitetas |
| Publication, Distribution, etc. | |
| Place of Publication, Distribution, etc. | Kaunas |
| Name of Publisher, Distributor, etc. | Vytauto Didžiojo universiteto leidykla |
| Date of Publication, Distribution, etc. | 2012 |
| Place of Manufacture | Kaunas |
| Name of Manufacturer | VDU l-kla |
| Physical Description | |
| Specific Material Designation and Extent of Item | 254, [1] p. |
| Other Physical Details | schem. |
| Dimensions | 21 cm |
| Internal Bibliographies/Indexes Note | |
| Text of Note | Bibliogr.: p. 244-254 (166 pavad.) |
| Acquisition Information Note | |
| Source for Acquisition/Subscription Address | Tiražas [100] egz. |
| Personal Name Used as Subject | |
| Entry Element | Knyga |
| Corporate Body Name Used as Subject | |
| Entry Element | Knyga |
| Topical Name Used as Subject | |
| Authority Record Number | LNB:Omz;=CG |
| System Code | lnmmbr |
| Entry Element | Marketingo tyrimas |
| Topical Name Used as Subject | |
| Authority Record Number | LNB:D*33070;=mG |
| System Code | lnmmbr |
| Entry Element | Reklama |
| Topical Name Used as Subject | |
| Authority Record Number | LNB:UyY;*3472;=CN |
| System Code | lnmmbr |
| Entry Element | Komunikacija ir marketingas |
| Topical Subdivision | Mokomosios priemonės aukštosioms mokykloms |
| Universal Decimal Classification (UDC) | |
| Number | 339.138(075.8) |
| Universal Decimal Classification (UDC) | |
| Number | 659.1(075.8) |
| Personal Name - Primary Responsibility | |
| Authority Record Number | LNB:V*302428;=BF |
| Relator Code | 070 |
| Entry Element | Bakanauskas |
| Part of Name Other than Entry Element | Arvydas |
| Corporate Body Name - Secondary Responsibility | |
| Authority Record Number | LNB:V*14046;=BB |
| Entry Element | Vytauto Didžiojo universitetas |
| Originating Source | |
| Country | LT |
| Agency | C1B |
| Date of Transaction | 20120201 |
| Originating Source | |
| Country | LT |
| Agency | C1 |
| Date of Transaction | 20120418 |
| ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Knyga |
| Withdrawn status | Lost status | Coded location qualifier | Origin of item (home branch (coded) | Lending or holding organisation (holding branch) code | Barcode | Inventory number | Circulation type (not for loan) | Type of item and material | Origin of item (home branch) (free text) | Date of loan or deposit |
|---|---|---|---|---|---|---|---|---|---|---|
| 2021-09-03 | Karaliaus Mindaugo profesinio mokymo centras | Karaliaus Mindaugo profesinio mokymo centras | 01480 | 127550 | Knyga | Pažintinė | ||||
| 2021-09-03 | Karaliaus Mindaugo profesinio mokymo centras | Karaliaus Mindaugo profesinio mokymo centras | 01481 | 127550 | Knyga | Pažintinė | 2023-03-14 |