Dešimt mirtinų rinkodaros nuodėmių (Record no. 1382)
[ view plain ]
| 000 -Record Label | |
|---|---|
| fixed length control field | 01073cam0a2200325 4500 |
| Version Identifier | |
| control field | 20210903140754.0 |
| International Standard Book Number (ISBN) | |
| Number (ISBN) | 9955551488 |
| Terms of Availability and/or Price | 14 Lt 70 ct |
| General Processing Data | |
| General Processing Data | 20041015d2004 m y0lity50 ||||ba |
| Language of the Resource | |
| Language of Original Work | eng |
| Coded Data Field: Textual Material, Monographic | |
| Monograph Coded Data | y z 001yy |
| Coded Data Field: Textual Material - Physical Attributes | |
| Textual Material Coded Data Physical Medium Designator | r |
| Title and Statement of Responsibility | |
| Title Proper | Dešimt mirtinų rinkodaros nuodėmių |
| Other Title Information | požymiai ir sprendimai |
| First Statement of Responsibility | Philip Kotler |
| Subsequent Statement of Responsibility | [vertė Milda Balčiūnaitė] |
| Publication, Distribution, etc. | |
| Place of Publication, Distribution, etc. | Kaunas |
| Name of Publisher, Distributor, etc. | "Smaltijos" leidykla |
| Date of Publication, Distribution, etc. | 2004 |
| Place of Manufacture | [Kaunas] |
| Name of Manufacturer | Prix Fixe |
| Physical Description | |
| Specific Material Designation and Extent of Item | 168 p. |
| Dimensions | 22 cm |
| Notes Pertaining to Title and Statement of Responsibility | |
| Text of Note | Orig. antr.: Ten deadly marketing sins |
| Internal Bibliographies/Indexes Note | |
| Text of Note | Bibliogr. sk. gale |
| Internal Bibliographies/Indexes Note | |
| Text of Note | R-klė: p. 153-167 |
| Acquisition Information Note | |
| Source for Acquisition/Subscription Address | Tiražas [1500] egz. |
| Preferred Access Point | |
| Authority Record Number | LNB:xQU;=B0 |
| Preferred Access Point | Ten deadly marketing sins |
| Language (when Part of a Heading) | vertimas į lietuvių k. |
| Personal Name Used as Subject | |
| Entry Element | Knyga |
| Corporate Body Name Used as Subject | |
| Entry Element | Knyga |
| Topical Name Used as Subject | |
| Authority Record Number | LNB:D*23108;D*41920;=BC |
| System Code | lnmmbr |
| Entry Element | Marketingas |
| Topical Subdivision | Valdymas |
| Universal Decimal Classification (UDC) | |
| Number | 658.8 |
| Personal Name - Primary Responsibility | |
| Authority Record Number | LNB:V*341337;=BH |
| Relator Code | 070 |
| Entry Element | Kotler |
| Part of Name Other than Entry Element | Philip |
| Dates | 1931- |
| Personal Name - Secondary Responsibility | |
| Authority Record Number | LNB:V*377872;=BU |
| Relator Code | 730 |
| Entry Element | Balčiūnaitė |
| Part of Name Other than Entry Element | Milda |
| Originating Source | |
| Country | LT |
| Agency | C1B |
| Date of Transaction | 20040625 |
| Originating Source | |
| Country | LT |
| Agency | C1 |
| Date of Transaction | 20041015 |
| ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Knyga |
| Withdrawn status | Lost status | Coded location qualifier | Origin of item (home branch (coded) | Lending or holding organisation (holding branch) code | Barcode | Inventory number | Date of loan or deposit | Circulation type (not for loan) | Type of item and material | Origin of item (home branch) (free text) |
|---|---|---|---|---|---|---|---|---|---|---|
| 2021-09-03 | Karaliaus Mindaugo profesinio mokymo centras | Karaliaus Mindaugo profesinio mokymo centras | 04732 | 66625 | 2021-12-03 | Knyga | Pažintinė |