Karaliaus Mindaugo profesinio mokymo centro biblioteka

Televizijos reklamos elementų efektyvumas (Record no. 4400)

MARC details
000 -Record Label
fixed length control field 01245cam0a2200349 4500
Version Identifier
control field 20230503153315.0
International Standard Book Number (ISBN)
Number (ISBN) 9789955187158
General Processing Data
General Processing Data 20130513d2013 k y0lity50 ||||ba
Language of the Resource
Language of Summary eng
Coded Data Field: Textual Material, Monographic
Monograph Coded Data a z 001yy
Coded Data Field: Textual Material - Physical Attributes
Textual Material Coded Data Physical Medium Designator r
Title and Statement of Responsibility
Title Proper Televizijos reklamos elementų efektyvumas
Other Title Information mokslo studija
First Statement of Responsibility Daiva Sirtautienė, Vytautas V. Sirtautas
Subsequent Statement of Responsibility Klaipėdos universitetas
Publication, Distribution, etc.
Place of Publication, Distribution, etc. Klaipėda
Name of Publisher, Distributor, etc. Klaipėdos universiteto leidykla
Date of Publication, Distribution, etc. 2013
Place of Manufacture Klaipėda
Name of Manufacturer KU l-kla
Physical Description
Specific Material Designation and Extent of Item 110, [2] p.
Other Physical Details diagr.
Dimensions 21 cm
Notes Pertaining to Coded Information
Text of Note Santr. angl.
Internal Bibliographies/Indexes Note
Text of Note Bibliogr.: p. 96-99
Acquisition Information Note
Source for Acquisition/Subscription Address Tiražas 200 egz.
Personal Name Used as Subject
Entry Element Knyga
Corporate Body Name Used as Subject
Entry Element Knyga
Topical Name Used as Subject
Authority Record Number LNB:D*106894;D*40243;=BN
Entry Element Televizijos reklama
Topical Subdivision Tyrimai
System Code lnmmbr
Topical Name Used as Subject
Authority Record Number LNB:D*106894;*4865;=BT
Entry Element Televizijos reklama
Topical Subdivision Psichologinis aspektas
System Code lnmmbr
Topical Name Used as Subject
Authority Record Number LNB:D*42620;D*40243;=1A
Entry Element Vartotojų elgesys
Topical Subdivision Tyrimai
System Code lnmmbr
Universal Decimal Classification (UDC)
Number 659.1:654.197
Universal Decimal Classification (UDC)
Number 316.77:654.197
Personal Name - Primary Responsibility
Authority Record Number LNB:V*281170;=BF
Entry Element Sirtautienė
Part of Name Other than Entry Element Daiva
Relator Code 070
Personal Name - Alternative Responsibility
Authority Record Number LNB:V*98457;=BT
Entry Element Sirtautas
Part of Name Other than Entry Element Vytautas V.
Dates 1963-
Relator Code 070
Corporate Body Name - Secondary Responsibility
Authority Record Number LNB:V*3696;=BK
Entry Element Klaipėdos universitetas
Originating Source
Country LT
Agency C1B
Date of Transaction 20130306
Originating Source
Country LT
Agency C307
Date of Transaction 20230329
ADDED ENTRY ELEMENTS (KOHA)
Koha item type Knyga
Užsakymai
Withdrawn status Lost status Coded location qualifier Uniform Resource Identifier Origin of item (home branch (coded) Lending or holding organisation (holding branch) code Barcode Inventory number Circulation type (not for loan) Type of item and material Origin of item (home branch) (free text)
    2023-05-03 BM Karaliaus Mindaugo profesinio mokymo centras Karaliaus Mindaugo profesinio mokymo centras 29132 24094   Knyga Mokomoji

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